Thursday, 14 April 2011

Diary entry 04.04.11

I have been developing my CAAD work over the last few days attempting to progress my skills on illustrator. i have been experimenting with swatches and different tools.





During classes we are working as a team and we began discussing and mapping out some ideas on what we are doing for our branding module. 

We began by planning a mission statement, then discussing a market level within the group trying to create a unique selling point within our company. We decided as a group on creating an eco-friendly company providing a range of clothing for woman, men and children. As a group we decided on a section to each focus on, I am doing childrenswear. We agreed on the name Re-fined. To begin the research we began looking into some eco-friendly shops along with some on our market level including Zara and people tree.

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